Infographie. Carnets de recherches des plus grands designers

Le domaine de l'illustration a connu un grand essor au cours de cette dernière décennie, car les professionnels peuvent maintenant travailler à la main ou sur ordinateur. Dans l'illustration, le portrait est le sujet le plus difficile et le plus captivant, fréquemment utilisé dans la presse, la publicité, les produits et, plus récemment, comme thème d'expositions de grande envergure. Ce livre rassemble les portraits exclusifs de plus de 80 illustrateurs du monde entier, dont beaucoup étaient déjà présents dans notre collection Illustration Now !, notamment Aaron Jasinski, André Carrilho, Hanoch Piven, Anita Kunz, Jody Hewgill et Dugald Stermer. Vous y trouverez également un index thématique et une introduction de Steven Heller.

Paul Rand (1914-96) was a pioneering figure in American graphic design. Adopting what he called a 'problem solving' approach to design, he drew on the ideas of European avant-garde art movements, such as Cubism, Constructivism and De Stijl, and synthesized them to produce his own distinctive graphic language. As an art director, teacher, writer and design consultant to companies including IBM and UPS, he was a major force and influence in the field of graphics and visual communication and enjoyed an enthusiastic and committed following. Rand's career spanned almost seven decades and numerous chapters of design history. His own books are solidly thematic, whereas this definitive collection of his key published and proposed works is medium-driven. It explores the full range of his advertising, publishing and corporate identity work. The eminent designer Armin Hofmann writes the foreword; George Lois, one of the foremost figures in advertising and a follower of Rand, writes an inspiring introduction; and Jessica Helfand, one of Rand's former Yale students and a highly respected design writer, captures his educational achievements in the lively concluding essay. Steven Heller has had the full backing of Rands widow, Marion, and enjoyed unique access to Rand's studio archive. This meticulously researched and detailed survey marks the first complete retrospective of Rand's powerful body of work.