UNDERSTANDING BUSINESS ECOSYSTEMS - HOW FIRMS SUCCEED IN THE NEW WORLD OF CONVERGENCE ?

Résumé :
Understanding Business Ecosystems : How Firms Succeed in the New World of Convergence ? Builds on strategic management and innovation management academic contributions to better understand theoretical and empirical challenges of business ecosystems. Even if the concept of business ecosystem was coined in 1993, it will lie fallow during more Chan ten years before gaining scholars' interest. Managers will however recognize the relevante of this concept as it grasps the complexity of their business reality in terms of new collaborative and innovative strategies. Thus, the main purpose of this book is twofold. On the one hand, the objective is to identify the epistemological and theoretical fundamentals of business ecosystems, and on the other hand, the purpose is to analyse the various managerial challenges. This volume analyses in particular the issues of knowledge management, coopetition strategies, platforms, governance, etc. Understanding Business Ecosystems : How Firms Succeed in the New World of Convergence ? is finally a key reference book Chat innovates by integrating for the first Lime well known French speaking scholars' contributions from the strategy and innovation management fields.